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Jeff Werner

I'm a designer in Vancouver, Canada. I work at the Beaty Biodiversity Museum, am a director of the 221A Artist Run Centre, and a member of Fieldwork design collective. I'm an Emily Carr and University of Victoria graduate and have worked in the Philippines, Indonesia and the Netherlands. I'm a cycling advocate and race on the Garneau Evolution team.

design Portfolio, June 12, 2005 12:48 AM 4 comments

Taraxca Silver

Screen grab

Screen grab and detail

Client
Taraxca Sterling Silver
Responsibilities
Information architecture, design, photography, construction, hosting
Technologies
CSS, XHTML, Fireworks, Illustrator, Photoshop
URL
taraxcaxilver.com

4 comments on Taraxca Silver

1. Anonymous | June 12, 2005 3:03 PM

mr kakaahhhhhh

2. EG | June 14, 2005 3:22 PM

Beautiful page. Who does the photography--a professional?

3. Jeff Werner | June 14, 2005 3:40 PM

Hi, thanks for the compliments--both intentional and otherwise--EG. The photography and final photoshopping was actually done in-house by myself and the client. We used a photo box, tripod, my Canon Digital Rebel and natural sunlight to shoot the items, then I spent a couple hours cutting and cleaning the images in Photoshop.

The plan is to develop an efficient (time and money) work flow for shooting an entire catalogue for the site, with tedious photoshopping only for the primary header images.

4. Egor | June 15, 2005 6:22 AM

Nice work, spotted a typo though:

All of our sterling silver is nickel free. Thus, people who are sensitive to metals should have no allergies or >>> PROBELMS

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